OUR PHILOSOPHY
We create obsessed-worthy brands for modern business owners who are more than just ambitious they want to be the “it” brands of their industry.
Great brands are so much more than beautiful design and pretty social posts. Consumer-obsessed brands require purpose and intent, the type of intent that leaves you empowered and wanting more. And, the type of purpose that allows you to deeply connect with you consumers. Through the RC Method, our team will make sure that you are guided every step of the way in order to craft your “it” brand.
The RC Method™
01 Inquiry
Congrats! You are already on your way. During the inquiry stage Ruth Creative learns more about your project and builds a quote based on your specifications. If approved, a contract and invoice for 25% deposit will be sent over to book in the studio time. If you feel there is something that needs adding or taking away, there is still time to make adjustments at this stage.
02 Development
Once you’ve signed the contract and we’ve received the deposit, the studio time will be booked in. You’ll then receive a set of provisional key dates and a more in-depth branding questionnaire (Depending on your specific needs, Ruth Creative will send you questionnaire in the inquiry stage to review. We will go over your answers in a live meeting together). From here we’ll start to build the foundations of your brand by focusing on the brand strategy. If your brand strategy is locked in, we will focus on the amplification and/or adjustments of your strategy.
03 Exploration
Once the brand strategy is approved and we’re all on the same page, we will start exploring the brand aesthetics. We’ll consider everything from logos, submarks & illustrations to colors, patterns and typography. Visual mock-ups will be used to illustrate how your branding components would work together in the real world.
04 Refinement
Once the creative exploration has been presented to you, you will be given the opportunity to provide feedback. We will allow up to two (sometimes three) rounds of revisions to refine the designs further if necessary.
05 Handoff
Final brand assets, Brand Guidelines and all additional requested deliverables will be organized, packaged and released to you once we have received the final payment. A final questionnaire will be sent for you to reflect on our partnership!
Who we’ve
worked with
The RC
services
Capital One
Revlon
Olay
fresh
Urban Skin Rx
berooted
Zales
+ more
Brand Strategy
Visual Identity
Packaging Design
Website Design, Copy & Development
Launch/Go-To-Market Strategy
Campaign Development
Content Strategy
Content Production
+ more